The FASTMaster Intelligence Guide to Streaming Advertising & CPMs is Live
The Profitability Wars are here. Our first FASTMaster Intelligence report provides an executive deep-dive into streaming CPM benchmarks, programmatic tech tax leakage, and the retail media revolution. Stop guessing and start navigating the 2026 streaming economy with hard data.
The streaming wars have ended, and the Profitability Wars have begun. As the industry shifts from chasing subscribers to maximizing ad revenue, the rules of the game have fundamentally changed.
Today, I am excited to release the first major report from FASTMaster Intelligence: a comprehensive executive deep-dive into the economics, infrastructure, and valuation of the 2026 streaming landscape.
Why You Should Read This Guide
Fragmentation has created a Measurement Tower of Babel where every platform grades its own homework. This report cuts through the noise to provide a single source of truth for media operators and advertisers.
Key insights include:
- The CPM Hierarchy: Why SVOD tiers command a 300% premium over passive FAST consumption.
- The Tech Tax Breakdown: An analysis of the 30–40% leakage in the programmatic pipe and how Supply Path Optimization (SPO) is recapturing margins.
- The Fill Rate Crisis: A technical autopsy of why viewers see slate screens and how to fix latency timeouts.
- Retail Media Fortresses: How Amazon and Walmart (via Vizio) are closing the loop between "seeing" and "buying."
How to Access the Report
You can explore the full, interactive guide on our new dedicated data hub:
Explore the Interactive Report at reports.fastmaster.media
For those who prefer a portable version for offline reading or board presentations, a high-fidelity PDF version is also available for download directly within the hub (or below, if you don't want to visit, but it's pretty slick so I would).
